Hasselblad H4D Offer

Celebrating the 40th anniversary of its cameras' first journey to the moon, Hasselblad made an astronomic announcement at the Kennedy Space Center on September 24:

The H4D.

Making the H4D worthy of a new camera line is its revolutionary True Focus technology.

Hasselblad Product Manager Peter Stiig explains it best: "True Focus technology helps solve one of the remaining technical challenges that face serious photographers today: true, accurate focusing throughout the image. The new Absolute Position Lock processor... accurately logs camera movement during re-composing, uses these exact measurements to calculate the necessary focus adjustment, and issues the proper commands to the lens's focus motor so it can compensate."

True Focus promises to be an unrivaled boon for photographers who rely on precision focus but want to actively adjust camera angle for the most striking composition.

Hasselblad's H4D arrives in the new year in two models, leading early with the H4D-60 and followed by the H4D-50.

Read the Full Details on the Hasselblad H4D »

Interested in the Hasselblad H4D and what it can do for your photography? As always, your best contacts are Calumet's Advanced Product Sales specialists. Their expertise can guide you through the entire process of selecting and purchasing commercial equipment.

Contact an APS Specialist through Your Local Store or 1-800-CALUMET »

	Start shooting with Hasselblad now, upgrade for FREE later. Waiting for the H4D can be profitable, thanks to a special promotion for photographers who want to be shooting with a digital medium format camera right away. When you purchase the current flagship H3DII-50 before December 31, 2009, you'll be eligible for a FREE upgrade to the H4D-50 when it is released. Or boost your output by 10-megapixels and get the H4D-60 for just $8,000 more. Since the H4D will launch at a higher price than its H3DII counterpart, this upgrade offer can save you as much as $6,000. Plus, you'll be able to take bigger jobs with a state of the art Hasselblad for the next few months, in advance of the camera's innovative next generation. Browse the Features of the Hasselblad H3DII-50 »
	Trade-up your current medium format system and save. Whether you've been shooting with a digital Hasselblad system for years or have used another manufacturer's equipment, here's a unique opportunity to save on the top tier of H3DII and H4D cameras. Trade-in your current medium format camera and digital back and you're eligible to "trade-up" at remarkable savings. Any back with 16 megapixels or higher qualifies to be traded-up for an H3DII-50, H3DII-50 MS, H4D-50, or H4D-60. Contact your local APS specialist for the full details.
	Get the H4D-60 at the H3DII price. Now through December 31, 2009, (or the camera's initial delivery, whichever comes first), you can place your order for the H4D-60 at the current 60-megapixel H3DII price: $35,995. That's $4,000 less than the H4D-60's release price. See the Specs for the H4D »